Fatrank Podcast

If you run a business in Slough and want to grow in 2026, which digital marketing strategies should you focus on to generate more enquiries and customers? In this discussion, James Dooley and Kasra Dash explain the key digital marketing channels Slough businesses should use to improve visibility and maximise return on investment. The conversation explains why companies must first track clear KPIs including marketing spend, lead generation, contact rates and revenue per channel before investing in SEO, PPC or social media. They also explore the importance of brand SEO, AI visibility across platforms like ChatGPT, Gemini and other AI search tools, Google Business Profile optimisation, organic SEO strategies, backlinks, organic social media and paid social advertising. The video also covers PPC advertising, AI platform ads, Reddit and Quora brand mentions, and using tradesman platforms or performance based lead generation services to generate consistent enquiries for local businesses.