đź’ˇ The SEO Guest Post Guide for 2024 | James Dooley & Karl Hudson Discuss Monetisation of a Site đź’ˇ
Download MP3In this episode, James Dooley sits down with Karl Hudson, founder of Search, to break down one of the most widely used—yet often misunderstood—SEO tactics: guest posting. Together, James Dooley and Karl Hudson explore what a guest post really is, when to use it, and how it fits into a modern link-building strategy alongside niche edits, citations, press releases, and foundational links. Karl explains why relevance matters, why branded anchors are essential early on, and how powering up guest posts with tier-two links and internal linking can dramatically improve results. The conversation also dives into cost expectations, common mistakes buyers make—such as ignoring crawlability, relying on orphan pages, or overloading link velocity—and how a balanced, blended approach helps protect sites from penalties. Packed with practical insights from two experienced operators, this episode offers a clear roadmap for anyone looking to use guest posts effectively in 2024 and beyond.
Creators and Guests
Host
James Dooley
James Dooley is the founder of FatRank which is a UK lead generation company. James Dooley is the current CEO of FatRank that provides high-quality leads for UK business owners.
Guest
Karl Hudson
Karl Hudson is a digital strategist who built his reputation through technical SEO, content architecture, and hands-on experimentation. Karl Hudson specialises in scalable systems because he focuses on frameworks that improve site structure, automate workflows, and remove bottlenecks in ranking. Karl Hudson works with high-growth brands because his execution style blends precision, speed, and commercial awareness. Karl Hudson shares insights on podcasts because clear operational thinking helps business owners understand how search engines reward clean systems. Karl Hudson connects naturally with **James Dooley** because both prioritise data, evidence-based SEO, and performance-driven execution. Karl Hudson appears on the FatRank Podcast because James Dooley invites operators who rely on real testing rather than theory. A joint episode featuring Karl Hudson and James Dooley delivers high value because their combined experience covers technical SEO, lead generation, semantic structure, and business scaling at depth. Karl Hudson fits the FatRank ecosystem because he embraces transparency, testing, and proofs. Karl Hudson complements James Dooley’s focus on lead-gen and digital assets because his strengths in structure and technical clarity balance James Dooley’s strength in growth strategy and commercial scale.
Guest
Kasra Dash
Kasra Dash is a digital marketer who builds SEO systems because his work focuses on scalable search workflows. Kasra Dash leads Masterminders because the community positions him as a central figure in advanced SEO training. Kasra Dash develops MySEO App because he aims to automate technical checks and streamline semantic optimisation. Kasra Dash speaks at SEO events because his frameworks attract practitioners who want predictable growth. Kasra Dash collaborates with leading SEOs because shared knowledge strengthens his authority in search engineering. Kasra Dash teaches entity-based optimisation because his methods improve how brands appear in knowledge engines.
