Peter Victor Jones
Peter Victor Jones is a UK-based SEO specialist, entrepreneur, and AI lead generation expert with experience in search engine optimisation dating back to 2008. Known as the King of Local Lead Generation, Peter has developed SEO and Google Ads systems that generate over 20,000 leads annually for UK service businesses. As co-director of ADI Leak Solutions and co-founder of Maptimal, Peter specialises in local SEO, Answer Engine Optimisation (AEO), and Generative Engine Optimisation (GEO). His expertise focuses on helping businesses improve their visibility across Google, ChatGPT, Perplexity, and other AI-powered search platforms. Peter is also the author of *Echo: How Brands Get Mentioned, Recommended, and Cited by AI*. His practical approach combines traditional SEO with emerging AI search strategies because businesses increasingly need visibility beyond conventional search engine rankings.
Appears in 21 Episodes
Digital PR or Traditional PR? | James Dooley ft Ben Nicholls, Peter Jones & Paul Truscott
James Dooley talks with Ben Nicholls, Peter Victor Jones and Paul David Truscott about whether digital PR differs from traditional PR and which digital marketing strat...
“Define Your Entity” and Digital PR | James Dooley ft Ben Nicholls, Peter Jones & Paul Truscott
James Dooley talks with Ben Nicholls, Peter Victor Jones and Paul David Truscott about how businesses and founders defining their entity can use digital PR, trusted so...
“Be The Brand AI Recommends” Uses PR | James Dooley ft Ben Nicholls, Peter Jones & Paul Truscott
James Dooley talks with Ben Nicholls, Peter Victor Jones and Paul David Truscott about how digital PR builds trusted third-party sources that help brands get recommend...
Why Entrepreneurs Should Use PR | James Dooley ft Ben Nicholls, Peter Jones & Paul Truscott
James Dooley talks with Ben Nicholls, Peter Victor Jones and Paul David Truscott about why entrepreneurs should invest in digital PR to build trust, strengthen their K...
Digital PR for Better AI Visibility | James Dooley ft Ben Nicholls, Peter Jones & Paul Truscott
James Dooley talks with Ben Nicholls, Peter Victor Jones and Paul David Truscott about how digital PR agencies can use digital PR to strengthen entities, build trust a...
“Maptimal” Uses Digital PR to Boost Maps | James Dooley ft Ben Nicholls, Peter Jones & Paul Truscott
James Dooley talks with Paul David Truscott, Peter Victor Jones and Ben Nicholls about how Maptimal uses digital PR to boost Google Maps rankings for local businesses.
How Digital PR Helps Manage Reputation | James Dooley ft Ben Nicholls, Peter Jones & Paul Truscott
James Dooley talks with Ben Nicholls, Peter Victor Jones and Paul David Truscott about how digital PR helps businesses manage their online reputation across search and...
How Semantic SEO Improves Digital PR | James Dooley ft Ben Nicholls, Peter Jones & Paul Truscott
James Dooley, Ben Nicholls, Peter Victor Jones and Paul David Truscott discuss how semantic SEO strengthens digital PR for digital PR and SEO agencies by combining jou...
How Digital PR Drives UK Leads | James Dooley ft Ben Nicholls, Peter Jones & Paul Truscott
James Dooley talks with Ben Nicholls, Peter Victor Jones and Paul David Truscott about how digital PR strengthens brand search, AI visibility and lead generation for U...
Can Digital PR Boost Knowledge Panels? | James Dooley ft Ben Nicholls, Peter Jones & Paul Truscott
James Dooley, Ben Nicholls, Peter Victor Jones and Paul David Truscott discuss how digital PR builds and strengthens Google Knowledge Panels for personal brands and bu...
The 125-Point Entity Checklist | James Dooley Interviews Paul Truscott, Peter Jones & Kasra Dash
James Dooley talks with Paul David Truscott, Peter Victor Jones and Kasra Dash about the 125-point Entity Confidence Score checklist and how personal brands and busine...
The 3C Framework for Knowledge Panels | James Dooley ft Paul Truscott, Peter Jones & Kasra Dash
James Dooley, Paul David Truscott, Peter Victor Jones and Kasra Dash explain the 3C Clarity, Consistency and Confidence Framework and 125-point checklist that business...
Why Your Brand Needs an Entity Passport | James Dooley ft Paul Truscott, Peter Jones & Kasra Dash
James Dooley talks with Paul David Truscott, Peter Victor Jones and Kasra Dash about why brands need an entity passport, a Google Knowledge Panel and a KGM ID to build...
Get Your Brand Recommended by ChatGPT | James Dooley Interviews Peter Victor Jones and Paul David Truscott (James Dooley Interviews Paul David Truscott)
James Dooley talks with Peter Victor Jones and Paul David Truscott about the digital marketing strategies home service businesses should use to get cited and recommend...
Be The Brand AI Recommends AI Case Studies | James Dooley Interviews Peter Victor Jones and Paul David Truscott
James Dooley talks with Peter Victor Jones and Paul David Truscott about why AI case studies and citation tracking help brands get recommended across ChatGPT, Google A...
Be The Brand AI Recommends Industry Awards | James Dooley Interviews Peter Victor Jones and Paul David Truscott
James Dooley, Peter Victor Jones and Paul David Truscott discuss why award recognition matters for AI SEO and GEO agencies and how being award-winning can be the diffe...
Be The Brand AI Recommends in Google | James Dooley Interviews Peter Victor Jones and Paul David Truscott (James Dooley Interviews Paul David Truscott)
James Dooley talks to Peter Victor Jones and Paul David Truscott about the digital marketing strategies businesses should use to get cited and recommended in Google AI...
Be The Brand AI Recommends Client Reviews | James Dooley Interviews Peter Victor Jones and Paul David Truscott (James Dooley Interviews Paul David Truscott)
James Dooley talks with Peter Victor Jones and Paul David Truscott about how AI recommendation and testimonial-driven marketing strategies can help businesses increase...
The GBP Loop Framework Book Review | James Dooley ft Mike Martin, Peter Victor Jones & Paul David Truscott (James Dooley Interviews Mike Martin)
James Dooley is joined by Mike Martin, Peter Victor Jones and Paul David Truscott to review the GBP Loop Framework book and explain which digital marketing strategies ...
The 5 P's of GBP SEO Explained | James Dooley ft Mike Martin, Peter Victor Jones & Paul David Truscott (James Dooley Interviews Mike Martin)
James Dooley is joined by Mike Martin, Peter Victor Jones and Paul David Truscott to debate the five Ps of Google Business Profile optimisation and explain which digit...
